{"id":450,"date":"2024-11-07T15:57:07","date_gmt":"2024-11-07T15:57:07","guid":{"rendered":"https:\/\/the54rising.com\/?page_id=450"},"modified":"2024-12-12T12:10:40","modified_gmt":"2024-12-12T12:10:40","slug":"communication-dinfluence","status":"publish","type":"page","link":"https:\/\/the54rising.com\/en\/communication-dinfluence\/","title":{"rendered":"Influence Communication"},"content":{"rendered":"<style>.kb-row-layout-id450_15ac89-ac > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id450_15ac89-ac > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id450_15ac89-ac > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id450_15ac89-ac > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id450_15ac89-ac > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id450_15ac89-ac > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id450_15ac89-ac alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column450_28dfa3-45 > .kt-inside-inner-col{display:flex;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col{padding-bottom:0px;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col,.kadence-column450_28dfa3-45 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column450_28dfa3-45{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_28dfa3-45{text-align:center;}.kadence-column450_28dfa3-45{position:relative;}.kadence-column450_28dfa3-45, .kt-inside-inner-col > .kadence-column450_28dfa3-45:not(.specificity){margin-bottom:0px;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column450_28dfa3-45{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column450_28dfa3-45{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column450_28dfa3-45 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_28dfa3-45 kb-section-dir-vertical inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7, .wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7[data-kb-block=\"kb-adv-heading450_6c6b48-d7\"]{padding-top:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-top:0px;margin-bottom:0px;font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7[data-kb-block=\"kb-adv-heading450_6c6b48-d7\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_6c6b48-d7[data-kb-block=\"kb-adv-heading450_6c6b48-d7\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading450_6c6b48-d7 wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading450_6c6b48-d7\">Communication d\u2019Influence<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41, .wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41[data-kb-block=\"kb-adv-heading450_f98a51-41\"]{padding-top:0px;padding-right:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:0px;margin-top:0px;margin-bottom:0px;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41[data-kb-block=\"kb-adv-heading450_f98a51-41\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41[data-kb-block=\"kb-adv-heading450_f98a51-41\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41, .wp-block-kadence-advancedheading.kt-adv-heading450_f98a51-41[data-kb-block=\"kb-adv-heading450_f98a51-41\"]{padding-right:0px;padding-left:0px;}}<\/style>\n<p class=\"kt-adv-heading450_f98a51-41 wp-block-kadence-advancedheading has-theme-palette-4-color has-text-color\" data-kb-block=\"kb-adv-heading450_f98a51-41\">La communication d&rsquo;influence est une strat\u00e9gie couramment utilis\u00e9e en marketing, permettant aux marques de diffuser des informations ou des messages \u00e0 travers des personnes consid\u00e9r\u00e9es comme incontournables sur le web. Le but de cette m\u00e9thode est d&rsquo;am\u00e9liorer l&rsquo;image ou la popularit\u00e9 d&rsquo;une marque en r\u00e9alisant une communication pr\u00e9cis\u00e9ment cibl\u00e9e aupr\u00e8s d&rsquo;un public bien pr\u00e9cis.<br>A travers La communication d\u2019influence, l\u2019objectif de notre cabinet est d\u2019optimiser le positionnement de nos clients aupr\u00e8s des diff\u00e9rentes parties, en d\u00e9veloppant leurs arguments et en d\u00e9ployant des moyens adapt\u00e9s pour d\u00e9fendre leur position.<br>La communication d\u2019influence constitue un vecteur important de s\u00e9curisation et de r\u00e9ussite de la strat\u00e9gie d\u2019entreprise.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id450_d4cae1-3b > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id450_d4cae1-3b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id450_d4cae1-3b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-none, 0rem );max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(60% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(40% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id450_d4cae1-3b > .kt-row-layout-overlay{opacity:1;}@media all and (max-width: 1024px){.kb-row-layout-id450_d4cae1-3b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id450_d4cae1-3b > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id450_d4cae1-3b alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column450_fd9c64-f5 > .kt-inside-inner-col,.kadence-column450_fd9c64-f5 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_fd9c64-f5 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_fd9c64-f5 > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_fd9c64-f5 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_fd9c64-f5 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_fd9c64-f5{position:relative;}@media all and (max-width: 1024px){.kadence-column450_fd9c64-f5 > .kt-inside-inner-col{padding-right:0px;flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column450_fd9c64-f5{text-align:center;}}@media all and (max-width: 767px){.kadence-column450_fd9c64-f5 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_fd9c64-f5 kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59, .wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59[data-kb-block=\"kb-adv-heading450_9ec964-59\"]{margin-top:0px;margin-bottom:var(--global-kb-spacing-lg, 3rem);font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59[data-kb-block=\"kb-adv-heading450_9ec964-59\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59[data-kb-block=\"kb-adv-heading450_9ec964-59\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59, .wp-block-kadence-advancedheading.kt-adv-heading450_9ec964-59[data-kb-block=\"kb-adv-heading450_9ec964-59\"]{font-size:var(--global-kb-font-size-lg, 2rem);text-align:left!important;}}<\/style>\n<h1 class=\"kt-adv-heading450_9ec964-59 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading450_9ec964-59\"><strong><em>Media &amp; Social Media<\/em><\/strong><\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34, .wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34[data-kb-block=\"kb-adv-heading450_dc190f-34\"]{padding-top:0px;padding-right:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:0px;margin-top:0px;margin-bottom:0px;text-align:left;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34[data-kb-block=\"kb-adv-heading450_dc190f-34\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34[data-kb-block=\"kb-adv-heading450_dc190f-34\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34, .wp-block-kadence-advancedheading.kt-adv-heading450_dc190f-34[data-kb-block=\"kb-adv-heading450_dc190f-34\"]{padding-right:0px;padding-left:0px;}}<\/style>\n<p class=\"kt-adv-heading450_dc190f-34 wp-block-kadence-advancedheading has-theme-palette-4-color has-text-color\" data-kb-block=\"kb-adv-heading450_dc190f-34\">Au c\u0153ur des strat\u00e9gies d\u2019influence, les \u00ab M\u00e9dias et Social Media \u00bb connectent les organisations a\u0300 leur \u00e9cosyst\u00e8me. Gr\u00e2ce au savoir-faire de 54Rising en mati\u00e8re de veille des m\u00e9dias et des r\u00e9seaux sociaux, nous r\u00e9alisons pour nos partenaires des cartographies qualifi\u00e9es des m\u00e9dias et d\u2019influenceurs, et nous \u00e9laborons des strat\u00e9gies de communication. Notre cabinet  g\u00e8re aussi les relations m\u00e9dias Corporate et institutionnelles. <\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column450_ade080-8f > .kt-inside-inner-col,.kadence-column450_ade080-8f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_ade080-8f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_ade080-8f > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_ade080-8f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_ade080-8f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_ade080-8f{position:relative;}@media all and (max-width: 1024px){.kadence-column450_ade080-8f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column450_ade080-8f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_ade080-8f inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.kb-image450_60cf57-de .kb-image-has-overlay:after{opacity:0.3;border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kb-image450_60cf57-de img.kb-img, .kb-image450_60cf57-de .kb-img img{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;object-position:11% 46%;}@media all and (max-width: 767px){.wp-block-kadence-image.kb-image450_60cf57-de:not(.kb-specificity-added):not(.kb-extra-specificity-added){margin-right:0px;margin-left:0px;}}<\/style>\n<figure class=\"wp-block-kadence-image kb-image450_60cf57-de kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-square\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/1091-1024x614-1.jpg\" alt=\"\" class=\"kb-img wp-image-466\" srcset=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/1091-1024x614-1.jpg 1024w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/1091-1024x614-1-300x180.jpg 300w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/1091-1024x614-1-768x461.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id450_890eba-99 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id450_890eba-99 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id450_890eba-99 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-none, 0rem );max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(40% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(60% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id450_890eba-99 > .kt-row-layout-overlay{opacity:1;}@media all and (max-width: 1024px){.kb-row-layout-id450_890eba-99 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id450_890eba-99 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id450_890eba-99 alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column450_e9100b-02 > .kt-inside-inner-col,.kadence-column450_e9100b-02 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_e9100b-02 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_e9100b-02 > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_e9100b-02 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_e9100b-02 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_e9100b-02{position:relative;}@media all and (max-width: 1024px){.kadence-column450_e9100b-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column450_e9100b-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_e9100b-02 inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.kb-image450_e516a6-50 .kb-image-has-overlay:after{opacity:0.3;border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kb-image450_e516a6-50 img.kb-img, .kb-image450_e516a6-50 .kb-img img{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;object-position:10% 37%;}@media all and (max-width: 767px){.wp-block-kadence-image.kb-image450_e516a6-50:not(.kb-specificity-added):not(.kb-extra-specificity-added){margin-right:0px;margin-left:0px;}}<\/style>\n<figure class=\"wp-block-kadence-image kb-image450_e516a6-50 kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-square\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/e-reputation-outils-nbza0f9476te8iri8dhpgzta6h4b2uj90hizwz39co.png\" alt=\"\" class=\"kb-img wp-image-467\" srcset=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/e-reputation-outils-nbza0f9476te8iri8dhpgzta6h4b2uj90hizwz39co.png 960w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/e-reputation-outils-nbza0f9476te8iri8dhpgzta6h4b2uj90hizwz39co-300x169.png 300w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/e-reputation-outils-nbza0f9476te8iri8dhpgzta6h4b2uj90hizwz39co-768x432.png 768w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n\n<style>.kadence-column450_45371b-60 > .kt-inside-inner-col,.kadence-column450_45371b-60 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_45371b-60 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_45371b-60 > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_45371b-60 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_45371b-60 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_45371b-60{position:relative;}@media all and (max-width: 1024px){.kadence-column450_45371b-60 > .kt-inside-inner-col{padding-right:0px;flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column450_45371b-60{text-align:center;}}@media all and (max-width: 767px){.kadence-column450_45371b-60 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_45371b-60 kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd, .wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd[data-kb-block=\"kb-adv-heading450_0456ef-fd\"]{margin-top:0px;margin-bottom:var(--global-kb-spacing-lg, 3rem);font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd[data-kb-block=\"kb-adv-heading450_0456ef-fd\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd[data-kb-block=\"kb-adv-heading450_0456ef-fd\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd, .wp-block-kadence-advancedheading.kt-adv-heading450_0456ef-fd[data-kb-block=\"kb-adv-heading450_0456ef-fd\"]{font-size:var(--global-kb-font-size-lg, 2rem);text-align:left!important;}}<\/style>\n<h1 class=\"kt-adv-heading450_0456ef-fd wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading450_0456ef-fd\"><strong><em>E-Reputation &amp; Media Monitoring<\/em><\/strong><\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec, .wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec[data-kb-block=\"kb-adv-heading450_a1d6cd-ec\"]{padding-top:0px;padding-right:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:0px;margin-top:0px;margin-bottom:0px;text-align:left;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec[data-kb-block=\"kb-adv-heading450_a1d6cd-ec\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec[data-kb-block=\"kb-adv-heading450_a1d6cd-ec\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec, .wp-block-kadence-advancedheading.kt-adv-heading450_a1d6cd-ec[data-kb-block=\"kb-adv-heading450_a1d6cd-ec\"]{padding-right:0px;padding-left:0px;}}<\/style>\n<p class=\"kt-adv-heading450_a1d6cd-ec wp-block-kadence-advancedheading has-theme-palette-4-color has-text-color\" data-kb-block=\"kb-adv-heading450_a1d6cd-ec\">Le web est un espace ouvert qui offre une grande opportunit\u00e9 aux organisations pour b\u00e9n\u00e9ficier d&rsquo;un relais de communication important et imm\u00e9diat. Cependant, cela repr\u00e9sente \u00e9galement des risques pour les organisations qui pourraient voir leur image d\u00e9form\u00e9e sur le web et voir \u00e9merger des attaques informationnelles les visant.<br>54Rising propose \u00e0 ses clients de monitorer en permanence leur image sur le Web, mesurer leur impact m\u00e9dia, am\u00e9liorer leur positionnement sur la toile, et r\u00e9ajuster leur strat\u00e9gie de communication.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id450_dfaccd-bc > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id450_dfaccd-bc > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id450_dfaccd-bc > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-none, 0rem );max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(60% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(40% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id450_dfaccd-bc > .kt-row-layout-overlay{opacity:1;}@media all and (max-width: 1024px){.kb-row-layout-id450_dfaccd-bc > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id450_dfaccd-bc > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id450_dfaccd-bc alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column450_080c3a-13 > .kt-inside-inner-col,.kadence-column450_080c3a-13 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_080c3a-13 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_080c3a-13 > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_080c3a-13 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_080c3a-13 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_080c3a-13{position:relative;}@media all and (max-width: 1024px){.kadence-column450_080c3a-13 > .kt-inside-inner-col{padding-right:0px;flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column450_080c3a-13{text-align:center;}}@media all and (max-width: 767px){.kadence-column450_080c3a-13 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_080c3a-13 kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80, .wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80[data-kb-block=\"kb-adv-heading450_83364c-80\"]{margin-top:0px;margin-bottom:var(--global-kb-spacing-lg, 3rem);font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80[data-kb-block=\"kb-adv-heading450_83364c-80\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80[data-kb-block=\"kb-adv-heading450_83364c-80\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80, .wp-block-kadence-advancedheading.kt-adv-heading450_83364c-80[data-kb-block=\"kb-adv-heading450_83364c-80\"]{font-size:var(--global-kb-font-size-lg, 2rem);text-align:left!important;}}<\/style>\n<h1 class=\"kt-adv-heading450_83364c-80 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading450_83364c-80\"><strong><em>Gestion des Risques Informationnels<\/em><\/strong><\/h1>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45, .wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45[data-kb-block=\"kb-adv-heading450_580ec3-45\"]{padding-top:0px;padding-right:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:0px;margin-top:0px;margin-bottom:0px;text-align:left;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45[data-kb-block=\"kb-adv-heading450_580ec3-45\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45[data-kb-block=\"kb-adv-heading450_580ec3-45\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45, .wp-block-kadence-advancedheading.kt-adv-heading450_580ec3-45[data-kb-block=\"kb-adv-heading450_580ec3-45\"]{padding-right:0px;padding-left:0px;}}<\/style>\n<p class=\"kt-adv-heading450_580ec3-45 wp-block-kadence-advancedheading has-theme-palette-4-color has-text-color\" data-kb-block=\"kb-adv-heading450_580ec3-45\">Pr\u00e9dire les risques et prot\u00e9ger le patrimoine strat\u00e9gique de nos clients sont au c\u0153ur de notre mission. Aujourd\u2019hui, de nouvelles menaces p\u00e8sent sur les acteurs \u00e9conomiques et les institutions : cyberattaques, campagnes m\u00e9diatiques touchant \u00e0 la r\u00e9putation, d\u00e9sinformation etc.. Pour r\u00e9pondre \u00e0 ces probl\u00e9matiques, 54Rising fournit des protections pour surveiller et analyser les risques li\u00e9s \u00e0 la s\u00e9curit\u00e9 et \u00e0 la r\u00e9putation des actifs strat\u00e9giques de nos partenaires. Notre cabinet s\u2019assure que les collaborateurs de nos clients sont conscients des risques identifi\u00e9s pour renforcer la protection de leurs donn\u00e9es sensibles. <\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column450_19fb96-f8 > .kt-inside-inner-col,.kadence-column450_19fb96-f8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column450_19fb96-f8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column450_19fb96-f8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column450_19fb96-f8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column450_19fb96-f8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column450_19fb96-f8{position:relative;}@media all and (max-width: 1024px){.kadence-column450_19fb96-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column450_19fb96-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column450_19fb96-f8 inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.kb-image450_da4a70-d6 .kb-image-has-overlay:after{opacity:0.3;border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kb-image450_da4a70-d6 img.kb-img, .kb-image450_da4a70-d6 .kb-img img{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;object-position:63% 52%;}@media all and (max-width: 767px){.wp-block-kadence-image.kb-image450_da4a70-d6:not(.kb-specificity-added):not(.kb-extra-specificity-added){margin-right:0px;margin-left:0px;}}<\/style>\n<figure class=\"wp-block-kadence-image kb-image450_da4a70-d6 kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-square\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/standard-quality-control-collage-1024x683-1.jpg\" alt=\"\" class=\"kb-img wp-image-469\" srcset=\"https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/standard-quality-control-collage-1024x683-1.jpg 1024w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/standard-quality-control-collage-1024x683-1-300x200.jpg 300w, https:\/\/the54rising.com\/wp-content\/uploads\/2024\/11\/standard-quality-control-collage-1024x683-1-768x512.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Communication d\u2019Influence La communication d&rsquo;influence est une strat\u00e9gie couramment utilis\u00e9e en marketing, permettant aux marques de diffuser des informations ou des messages \u00e0 travers des personnes consid\u00e9r\u00e9es comme incontournables sur le web. Le but de cette m\u00e9thode est d&rsquo;am\u00e9liorer l&rsquo;image ou la popularit\u00e9 d&rsquo;une marque en r\u00e9alisant une communication pr\u00e9cis\u00e9ment cibl\u00e9e aupr\u00e8s d&rsquo;un public bien&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"enable","_kad_post_title":"hide","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-450","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/pages\/450"}],"collection":[{"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/comments?post=450"}],"version-history":[{"count":25,"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/pages\/450\/revisions"}],"predecessor-version":[{"id":610,"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/pages\/450\/revisions\/610"}],"wp:attachment":[{"href":"https:\/\/the54rising.com\/en\/wp-json\/wp\/v2\/media?parent=450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}